Where can families play, explore, learn, create and perhaps make some noise in a welcoming place with other children? What is available beyond playgrounds, beaches and the backyard? The KidZone Museum and library story times are wonderful options, but many parents and grandparents with little ones are asking, “What else is there to do?”
Ally Chase is the office manager for Chase Painting, the company her husband began 16 years ago. In March 2017, she designed TahoeKidz, a one-stop Web site for all kid-friendly activities in the region. TahoeKidz is about sharing information on happenings for babies and toddlers. There are daily event listings, as well as a blog (and guest bloggers are welcome) and engaging social media posts.
“Ally is a go-getter,” says TahoeKidz user Fawn Usher-Mansoor. “She not only is a mother of three, wife and business owner, she is a key component to our community. With TahoeKidz, she has brought a channel for all kid-friendly events and businesses. A resource like this was missing and she made it happen. She wants all families to enjoy what our community has to offer.”
“Parents are always asking about upcoming events. Why not share it with everyone? It’s a good thing to do for the community.” – Ally Chase
Chase, who can sing the Aggie War Hymn with pride and tell you about NBA and NFL picks from her alma mater, is passionate about enhancing and expanding opportunities for children. She was inspired to launch TahoeKidz after spending so much time searching for enriching entertainment for her own family. Her son Mason is 12 years old, daughter Melanie is 2 and baby daughter Julianna is 10 months old. Chase quickly realized that everyone would benefit from having the information in one place.
“Parents don’t have time to look at so many different Web sites,” says Chase. “Parents are always asking about upcoming events. Why not share it with everyone? It’s a good thing to do for the community.”
Chase visited Tahoe in 2009 and found herself postponing her return flight to Houston. She was at a crossroads: stay or go? She describes having a firsthand view of Tahoe living: “The lake, hiking, biking — I fell in love with Tahoe and thought, ‘Why not do it?’ I’m just going to move here.”
Chase began working in human resources and later put her passion to work in the marketing department at Northstar California. It was at Northstar that she met her husband, Michael Chase.
“We love living here. TahoeKidz is like my fourth child,” says Chase. “We have great playgrounds, but we still need more summertime activities. Kids love routine and a lot of activities shut down during the summer months and others are really expensive.”
Chase emphasizes that the joys of parenting include teaching little ones and seeing the world through his or her eyes. She is donating resources – both her time and funds – to TahoeKidz and fine-tuning her next steps for the organization. She envisions giving back to organizations focused on serving ages 0 to 5 and shares ideas on what TahoeKidz may offer in the coming years.
“We would love to partner with different companies and do more events for kids. Imagine how great it would be to have a toddler area at Truckee Thursdays. As long as we are supported, I will keep going,” says Chase whose graphic design skills and marketing passion shine through online.
How can you support the organization? Hash tag TahoeKidz when you’re out and about, follow TahoeKidz on Facebook, Instagram and Twitter.
“Send us pics so we can feature your adventures,” says Chase.
“I love the daily activity posts,” adds Usher-Mansoor. “If I want to find out what is happening for the day, a simple click is all I have to do. It’s a great resource for our community.”